If it gave me a negative answer, my only alternative was to tip it again and hope for a different result.
Unfortunately many small business owners approach their marketing this way. Some companies survive by the sheer fact that they have a great product or a charismatic leader at the helm.
The only way out of this quagmire is to establish a true strategy based on sound principles just like any other business process whether it’s accounting, sales or marketing. A logical sales process takes your customers through the steps of being repeat customers who happily refer you. Now that’s what I call planning for predictable results and consistent sales growth.
Unless you like reading “Ask Again Later.”