Increase Website Traffic with 10 Simple Ways

This entire article appears in this month’s Internet Marketing Guide, a free magazine only available to our email subscribers. 

traffic-eiffeltowerAs a business owner, there is no doubt that you will be proud of your product or service and extremely passionate about the business you are in. However, you can offer the best product or service in the world but it nobody sees it you won’t have an online business for very long. When it comes down to it, you need to get customers on your website in order to make a profit.

We see this problem time and time again: The number-one challenge faced by local business owners taking the business online is a lack of traffic. If this is the situation you find yourself in, these tips will help. So even if your site is getting little or no traffic right now you can start putting some of these tips into action immediately and it won’t be long until you see results.« Continue »

Does Your Online Reputation Have a Pulse?

Checking the pulse of your online reputation on a regular basis is a necessary part of protecting it.   This is all about tracking and monitoring what content exists on the internet that is directly connected to your name and your brand. The first step is doing an assessment of what already exists. Make no mistake about it.  Your online reputation is critical to your future success.  Without maintenance, your online reputation can easily slide downhill without your knowledge and it may be a disaster before you find out.  To take control is to be aware.  While you cannot control what others will say, you can provide balance.  « Continue »

Social Media Day Miami 2014 Presentation: When Social Media Attacks!

SMDayMia 2014

I had a great time presenting for an enthusiastic crowd at Social Media Day 2014!  It was even better meeting new people and seeing familiar faces!  The Arscht Center is a beautiful venue and it was a fun day! If you missed it, my talk was about managing the negative feedback you will encounter on your social media channels.  No matter how much you try to deliver excellent service, there is always someone somewhere who will hate on you and write a negative review or worse.  « Continue »