Marketing Motivations: Getting into the Minds of Your Customers

Do you attach much importance to why people buy? Have you sat down and thought about what makes you want to purchase a certain product? Most people haven’t thought about this at all. Yet if you run any type of business you really should learn the basics behind the psychology of what makes someone buy from you. Taking the time to understand your ideal customer will help you create a steady stream of new and repeat business. 14 pp. PDF format